A great website reinforces your brand, builds confidence in your company, and converts visitors into customers. A website that is accessible 24/7 to any device should be at the core of your marketing strategy. Regardless of how people initially find your company, they will likely visit your website many times throughout the purchasing process. Sevenfinger Marketing, will help you create a site that captures their attention AND helps you gain their business.
How Do I Know If I Need To Redesign My Website?
Your website should be one of your most effective tools for lead generation, lead nurturing, and lead conversion. How many customers have you gained via your website recently? If the answer is none or just a few, your website is likely in need of an overhaul.
If you find any of the following to be true of your website, it’s time for an update:
- Information on your site is outdated.
- Your website is does not work properly on a mobile device.
- Your site is difficult to update or manage.
- You’ve changed your brand/logo/business model.
- You’ve expanded your products or services.
- You have a high bounce rate or low conversions.
- You cannot quantify or verify your site’s performance through analytics.
- You don’t understand any of this.
Why is mobile compatibility so important?
With more than half of all web-traffic today occurring on some type of mobile or tablet device, it is critical that your website is designed to accommodate users across all viewing devices and platforms. For this reason, we exclusively use responsive website design. Responsive web design makes your site and its content flexible so that it looks great across all screen resolutions and devices. The result is an experience that your users will love. Plus, Google’s ranking system loves it. Making your site friendly to mobile viewers greatly improves your search engine result rankings.
- OVER 60% OF WEB TRAFFIC IS FROM MOBILE DEVICES.
- 40% OF PEOPLE WILL CHOOSE A DIFFERENT SEARCH RESULT IF THE FIRST ISN’T MOBILE FRIENDLY.
- 70% OF MOBILE SEARCHES RESULT IN ACTION WITHIN THE HOUR.
Flexible Content Management
The days where a static, brochure style website was sufficient have long since passed. To meet the demands of today’s increasingly tech-savvy consumer, your website cannot go stale. To satisfy your target audience and the search engines your website needs a steady stream of updates including fresh, unique content. Without a solid CMS (Content Management System), placing these updates on your website can present a real challenge. Through the use of our preferred content management system, we enable you to take control of your website. You can easily make routine updates, schedule email marketing campaigns, or view your website traffic quickly, without any prior experience.
We don’t forget you when your site is done. We are on-hand to ensure that you get all the help you need to utilize the site we built for you to the fullest extent.