RESPONSIVE DESIGN – MOBILE COMPATIBILITY
To explain why we first should have a solid understanding of what responsive design is. So what is responsive design? Well back years ago when a developer would design a site it was to be used on a computer so the format of the site was fairly standard. But with the onset of mobile devices that could access the internet we now had users that were accessing the internet via a much smaller device so to adapt for this we started building secondary sites that would be triggered when a mobile device accessed them. It was essentially like designing an entirely new site so the cost to be mobile compatible was rather expensive back then. But around 2007 I stumbled across a British web design podcast that talked about new design practices that they were using, but back in 07 it didn’t have a name but it made perfect sense to me and I immediately taught myself how to design using these new concepts and began implementing it in the US. This led to a few design awards back in 08 and got me some notoriety, but within a few years and nearly all of your reputable designers were using what was then dubbed “responsive design”.
Today 87% of people in the US access websites from their mobile device so it is extremely important that your website looks good and is easy to navigate from all devices. I test, and test, and retest my websites on every device, operating system to ensure an absolutely perfect experience no matter what. It costs time and money to get a potential customer to your website, so the last thing you want is for them to leave because your website is difficult to navigate.